Tag Archive for: Practice Management

2020 – A Decade for Millennials

Should this be the year you make some significant changes to your practice? You're probably wondering "Why?" or "How?" - easy; your customer base is going to change! This year you'll start to see more 'millennials' or 'generation Y' (people born between 1981 and 2000) come to your practice for the first time as pet owners.

The best experience is the new standard

Are you a veterinary nurse, receptionist, accountant, cleaner, intern or the veterinarian in a veterinary practice? For the pet owner, 'The Veterinarian' is more than a single profession - it stands for the whole experience - a brand.

Cutting through the noise (5 tips for good customer service)

We know; you're most at home behind the scenes - whether it's in the operating room, or perhaps monitoring patients. It's not something to be ashamed of as most veterinary professionals are more comfortable with pets than with people - it's what you've trained to do. But let's be honest - we are in a sector that also revolves around people - pet owners. We must ensure that customer service remains high, as this immediately benefits the care of the pet, and in this modern-day, good experiences mean good business. Because we know it's not easy, here are our five tips to help you maintain customer service.

A guide to choosing a veterinary practice management system

A practice management system (PMS) is a significant investment for any veterinary clinic or hospital, so it’s essential to think it through and explore options before you commit to a specific vendor. Choosing veterinary software involves checking…

A new breed of veterinary software

Question... Think back on the last week at work: where did you spend most of your time? Hopefully, you were mostly giving vaccinations, writing prescriptions, and making sure your customers know how to give Fluffy her NSAIDs. But if you're…

Is the grass really greener?

With the holiday period ending soon, it’s a good opportunity to look forward to the next few months. You may even be wondering “Is the grass greener on the other side?”, wondering how business is at a neighbouring practice – do they have more customers, is their workload lower, do they have a higher turnover? Once you start thinking it can be difficult to let go.
Finding New Opportunities

Theme up for new opportunities

Veterinary companies often put a lot of time, energy, and money into developing and maintaining large national campaigns, and because the theme gets a lot of national attention, it will also create awareness among your customers. So it can be quite smart to "hitch a ride" on the back of the awareness which others are creating.

Armed to the teeth (with features)

The busy post-Christmas, health focussed January is now over, and for many, February brings your practices first chance to focus on marketing. And where better to start than to take a good look at your own arsenal of weapons. Arsenal of weapons?…

This is why you need to adjust your product prices! – Part 2

Part 2: How to position a price increase Communicating a price increase is one of the trickier topics to communicate with customers, but it's an important step, and communicating it clearly allows your customers to understand the increase. Increasing…

A flawless customer journey, it all starts in the waiting room! – Part 2

With Animana's waiting-time report, you can get insights into your clinics' performance from a customer perspective, and learn where resource and process adjustments need to be made. It starts with an appointment. Often the waiting room is…