Posts

‘Roller coaster 2020’ – Why this was your year!

From the moment you join the queue, you are full of expectations. You've already had a good look at the roller coaster, and you have a good idea of how the ride will go... You probably thought precisely the same about the New Year in December 2019 - good intentions, all the plans, and goals set. But even before the 'waiting' was well and truly over, the 2020 'ride' started.

Our tips to work smarter, and reduce stress

According to Eurostat, the average UK employee works 42.5 hours a week, one of the highest in Europe. If you're like most veterinarians, you're probably clocking well over this figure, and with that comes stress - the feeling of being 'busy' can cause stress leading to burnout. So below are our tips to improve stress levels in the practice.

Practice Marketing: ROI, ATF and KPI

Marketing may not be the first thing on your mind, but it is an essential part of your business to ensure you stay visible, and in the mind of your customers - both current and new. You might think of 'marketing' only as an advert in a newspaper…

Never waste a good crisis…

Around mid-February it became clear that this was going to be a completely different year. In March, the 'crisis' started, and all plans went overboard as the country went into lockdown.

Communicating during a crisis

How do you ensure that you inform your customers in the most effective way possible? Below are some examples of how you can quickly and easily communicate with pet owners.

Believe in data, not opinions

Do you make decisions based on feelings or information? Typically our instinct is to follow our emotions, but the question is whether this is the best thing to do. After all, you always want to avoid the feeling of “what if” afterwards. As…

Do more with less

Communicating via text messages represents a challenge due to the length of text messages. So how do you effectively inform your customer using a limited number of characters?

Introducing our first self-paced learning course: “An introduction to Animana”

This course is the first of several self-paced courses we are planning. It focuses on providing the knowledge a new user needs to get up and running. Hence, it's perfect if you have a new hire you'd like to get up to speed or if you want an overview of Animana.

How you have inspired us in two significant ways

In July 2019, you might have seen a message asking to help us out with our Learning & Knowledge Survey. Through the survey we aimed to understand what, when, and how you want to learn. We received many responses, and we would like to thank…

2020 – A Decade for Millennials

Should this be the year you make some significant changes to your practice? You're probably wondering "Why?" or "How?" - easy; your customer base is going to change! This year you'll start to see more 'millennials' or 'generation Y' (people born between 1981 and 2000) come to your practice for the first time as pet owners.