Tag Archive for: Practice Marketing

Cutting through the noise (5 tips for good customer service)

We know; you're most at home behind the scenes - whether it's in the operating room, or perhaps monitoring patients. It's not something to be ashamed of as most veterinary professionals are more comfortable with pets than with people - it's what you've trained to do. But let's be honest - we are in a sector that also revolves around people - pet owners. We must ensure that customer service remains high, as this immediately benefits the care of the pet, and in this modern-day, good experiences mean good business. Because we know it's not easy, here are our five tips to help you maintain customer service.

A new breed of veterinary software

Question... Think back on the last week at work: where did you spend most of your time? Hopefully, you were mostly giving vaccinations, writing prescriptions, and making sure your customers know how to give Fluffy her NSAIDs. But if you're…

Armed to the teeth (with features)

The busy post-Christmas, health focussed January is now over, and for many, February brings your practices first chance to focus on marketing. And where better to start than to take a good look at your own arsenal of weapons. Arsenal of weapons?…

This is why you need to adjust your product prices! – Part 2

Part 2: How to position a price increase Communicating a price increase is one of the trickier topics to communicate with customers, but it's an important step, and communicating it clearly allows your customers to understand the increase. Increasing…

A flawless customer journey, it all starts in the waiting room! – Part 2

With Animana's waiting-time report, you can get insights into your clinics' performance from a customer perspective, and learn where resource and process adjustments need to be made. It starts with an appointment. Often the waiting room is…

A flawless customer journey, it all starts in the waiting room! – Part 1

Part 1: From valuation to expectation management Animana's waiting time report is designed to give you a better insight into how your clinic is performing, allowing you to make adjustments for a smoother customer-patient journey; where staff,…

This is why you need to adjust your product prices!

Part 1: Why change your prices? A price change is a sensitive issue and is often swept under the carpet for another time, however, it is a vital process to keep your veterinary practice profitable. A small increase, such as an inflation correction…
cloud practice management software

Working in The Cloud – Web Based software

In 2000, Animana was way ahead of the competition in terms of its technological capabilities when it launched a 100% web-based veterinary management solution. Since then Animana has used its wealth of experience and technical knowledge to pull…